Hi, this is Mianna. Everyone seems to have an opinion about millennials or those born between the early 1980s and the late 1990s. If you ask someone who’s not a millennial about that generation, you might hear they’re self-absorbed, confident, entitled, and quite demanding. Those are not quite positive! But, looking the other way, it appears that millennials are a generation who knows what they want. It applies to a wide range of things, from their furniture to the work they do and the food they eat. If you go to a larger supermarket now, you’ll notice how many different types of food there are that weren’t there before. Organic, or kosher, halal, gluten-free, lactose-free… This generation is making changes to the way we eat. Here’s how, and here’s what we can learn from the top millennial trends in food.
5 Millenial Food Trends
Let’s do a deep dive into the trends of those passionate millennials. A great place to start is their focus on food origins. As you read this post, please keep in mind that this is an overview of trends across Northern America, and there are always exceptions within the generation.
1. They Care About Where Their Food Comes From
Not only do millennials pay attention to the source of their food, but they’re making you want to know it too! Have you noticed yourself reaching for organic more often or even considering growing your own vegetables? This probably wouldn’t have been the case were it not for these millennial trends about food.
Millennials also care about how far the food has travelled to their tables, and are great proponents of locally produced food. This is both because they know of the environmental hazards of gasses that come from vehicles carrying the products, but also because they value their own communities much more than the big industry. For example, are takis halal or haram?
More Millennial Food Trends
2. They Like Cooking – As Long as it’s Easy
Millennials are very aware that cooking their own food is beneficial for several reasons. That includes:
- You’ll save money,
- Waste less food, and
- Know exactly what you’re eating
But because they work a lot and focus on advancing their careers and nurturing their social lives, millennials don’t have time, nor the desire, to spend hours at the stove. They want to make easy meals and rely on food choices that fuel their bodies for better overall health.
So, they develop their take on traditional recipes that are just as tasty and nutritious. If you browse the internet, you’ll find plenty of websites with easy-to-cook meals full of nutrients you need for proper functioning. And, most of the time, they are yummy too!
3. Sometimes, They’ll Skip Grocery Shopping
Take note, folks. Grocery shopping can be a daunting task, especially if done on weekends when literally everybody else is doing the same, and it’s hard to navigate aisles without running into other shopping carts! Millennials know this, and they will sometimes skip grocery shopping in favor of delivery instead.
Now, if you think pizza delivery, you have probably missed out on one of the millennial trends in food worldwide. Ordering food does not mean ordering junk exclusively anymore; some services offer healthy food delivery. Boxes and bundles can arrive at your doorstep by easily ordering ingredients and ready-made meals online when you want them.
That way, they will save the time otherwise spent on food prep, but they’ll still know they get full nutrient-dense meals that will taste good and equip them with enough energy to get through the day. That’s a win!
4. They Want the World in Their Kitchens
Millennials are known for their love of experiences instead of material things, and what is one of the best ways to get an experience? Travel, of course! They tend to travel a lot. But at home, they try their best to live internationally and introduce new products and spices in their diet.
This fourth item on our millennial trends in food wouldn’t have been possible if they couldn’t find those new things in the stores. so the industry giants go the extra mile to offer new and alluring food. This is countering what we said about locally grown food, but it’s because millennials are so open-minded and curious, and they want to explore tastes and cousines in life constantly.
Ethnic restaurants, international aisles in stores, and vegan food trucks? It’s the new generation you must thank for those, and while you’re at it, try them out too!
5. They Get Healthy From the Inside
Lastly, millennials value their health and are devoted to staying healthy as long as possible. For example, they seek foods that are gluten-free to steer clear of GI issues. They jog, run, go to gyms, visit dance classes, and eat healthy food.
They know a great deal about nutrition, and they want to learn more. Also, they know their macros, and supplements, and they want healthier choices and nutrient super foods.
Rarely will millennials skip a whole group of food. That’s because they know that you have to have a bit of everything for a balanced approach to eating. But, unlike Generation X, they won’t base their diet on those.
They will go for the extra tasty Neapolitan-like pizza, but only occasionally. They’ll be munching on healthy protein, good fats, and complex carbs the rest of the time. Truly worth learning from, right?!
Final Words on Millennial Trends in Food
Following trends can be seen as something superficial. Yes, even food trends, because they come and go – Does anyone remember how afraid we were of bacon just a while ago? But they’re worth considering.
Regarding the trends that come with and because of millennials, there are a lot of upsides. After all, what’s terrible in introducing tools and information that help us live better and healthier lives?
About the Writer
Mianna Korben is a passionate writer currently living and dreaming in Europe. She is a strong believer that both mental and physical fitness go hand in hand; you can’t have one without the other. And like many other girls, she is guilty of falling in love, over and over again, with premium makeup, fashion and champagne.
Top photo via Pexels.